WELLNESS

Erborian : +90% ROAS in 1 month

Client

Erborian

Erborian (L’Occitane Group) is Europe’s leading K-Beauty brand. Their cosmetics are the result of the most sophisticated Korean technologies combined with high-quality ingredients derived from herbs found in traditional Korean medicine.

Challenge

Erborian partnered with Impulse Analytics to focus on three key aspects:
- expand their US presence
- grow DTC e-commerce revenue
- unify their US and EU paid media strategies

Solution

+90%on ROAS
BiggestBlack Friday sales in the US
800kReach
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